Hi, I’m Sana 👋 Senior UI/UX Designer for SaaS & E-commerce Products

I design experiences so smooth your users click the right button — not the back button.

For 5+ years, I’ve been the design translator between frustrated users and ambitious businesses mixing smart UX strategy, CRO magic, and design systems that scale without turning into spaghetti code.

View Case Studies
View Case Studies
Work With Me
Work With Me
Product Design | Cross-border E-commerce UX
Product Design | Cross-border E-commerce UX

Turned browsing into buying with smart UX and CRO-driven visuals → +20% conversions

Turned browsing into buying with smart UX and CRO-driven visuals → +20% conversions

Case study
Case study
Case study
Weather app image

Pricoo – Marketplace App

Pricoo – Marketplace App

Pricoo – Marketplace App

UI/UX Design | From chaos to clarity.

Built a dashboard that untangled complex workflows—and kept sanity intact.

Built a dashboard that untangled complex workflows—and kept sanity intact.

Built a dashboard that untangled complex workflows—and kept sanity intact.

Case study
Case study
Case study

UT Works – SaaS Dashboard

UT Works – SaaS Dashboard

UT Works – SaaS Dashboard

UI/UX Design | Who said owning is the only way?
UI/UX Design | Who said owning is the only way?

Built a car subscription platform with seamless UX that makes “sign up & drive” effortless.

Built a car subscription platform with seamless UX that makes “sign up & drive” effortless.

Case study
Case study
Case study
Meditation app image

Subscribe a Car – SaaS Platform

Subscribe a Car – SaaS Platform

Subscribe a Car – SaaS Platform

UI/UX Design for a global giant.

Redesigned Haier’s online store (yes, the world’s #1 appliance brand) for a smoother shopping experience.

Redesigned Haier’s online store (yes, the world’s #1 appliance brand) for a smoother shopping experience.

Redesigned Haier’s online store (yes, the world’s #1 appliance brand) for a smoother shopping experience.

Visit App
Visit App
Visit App

Haier Mall – E-commerce

Haier Mall – E-commerce

Haier Mall – E-commerce

My UX, UI & CRO Toolkit — Because Great Design Should Pay Rent

The skills I use to turn “hmm…” into “heck yes!”

Skills that I use to create world-class products

UI Design

Pixel-perfect interfaces with a conversion twist. Translation: pretty, profitable, and user-tested.

To make outstanding UX work, it still needs polished visual design in which I excel as well.

UI Design

Pixel-perfect interfaces with a conversion twist. Translation: pretty, profitable, and user-tested.

UX Design

I untangle messy user journeys whether it’s a checkout maze or a SaaS dashboard jungle so people glide through without friction (and without rage-clicking

UX Research

From user interviews to funnel audits, I dig into real behavior data to uncover insights that fuel smarter, measurable UX design

UX Research

From user interviews to funnel audits, I dig into real behavior data to uncover insights that fuel smarter, measurable UX design

Prototyping

I bring half-baked ideas to life in Figma fast so we fail early, learn faster, and keep devs happy.

Prototyping

I bring half-baked ideas to life in Figma fast so we fail early, learn faster, and keep devs happy.

Conversion Optimization (CRO)

Every color, word, and button is hired for one job: lift conversions, not excuses.

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Conversion Optimization (CRO)

Every color, word, and button is hired for one job: lift conversions, not excuses.

Collaboration

I speak fluent Designer, Developer, and Stakeholder basically, I’m the Wi-Fi that keeps your project connected.

Collaboration

I speak fluent Designer, Developer, and Stakeholder basically, I’m the Wi-Fi that keeps your project connected.

Design That Converts. Clients That Brag. 💡

Trusted UI/UX Designer for SaaS, E-commerce & Global Brands

Don't believe me - hear it from the others

"Flawless execution. Sana understands requirements fast and adds her own tasteful, personal touch. Strongly recommended!"

"Highly creative, reliable, and detail-driven. Sana delivers designs that are both beautiful and functional. I’ll definitely work with her again."

“Delivered great designs on time, asked the right questions, and contributed her own strong ideas. Always kind and a pleasure to work with.”

“Highly recommended for SaaS products — confident design that elevates user experience.”

👋 Hi, I’m Sana Ishaq — a Senior UI/UX Designer

I believe who believes pixels should pay rent. For over 5 years, I’ve helped SaaS startups, E-commerce brands, and digital platforms turn design from a “nice-to-have” into a measurable growth engine.

I’ve worked with everyone from scrappy startups in need of their first UX lifeline to global enterprises in the UAE, USA, and beyond (yes, my Figma files have traveled more than I have ✈️).

My toolkit?
UI/UX Design, Conversion Optimization (CRO), and scalable Design Systems — a trio that helps products look sharp, load fast, and convert better.

Whether it’s boosting checkout conversions for an online store or simplifying complex SaaS dashboards, I design experiences that make users feel at home and businesses see growth.

⚡ A Few Fast Facts:
✨ 200+ projects shipped (without shipping my sanity)
📈 35%+ average conversion uplift for clients
🌍 Deep expertise in SaaS, E-commerce, and Marketplaces
🤝 Agile, data-driven, and mildly allergic to boring design

I believe who believes pixels should pay rent. For over 5 years, I’ve helped SaaS startups, E-commerce brands, and digital platforms turn design from a “nice-to-have” into a measurable growth engine.

I’ve worked with everyone from scrappy startups in need of their first UX lifeline to global enterprises in the UAE, USA, and beyond (yes, my Figma files have traveled more than I have ✈️).

My toolkit?
UI/UX Design, Conversion Optimization (CRO), and scalable Design Systems — a trio that helps products look sharp, load fast, and convert better.

Whether it’s boosting checkout conversions for an online store or simplifying complex SaaS dashboards, I design experiences that make users feel at home and businesses see growth.

⚡ A Few Fast Facts:
✨ 200+ projects shipped (without shipping my sanity)
📈 35%+ average conversion uplift for clients
🌍 Deep expertise in SaaS, E-commerce, and Marketplaces
🤝 Agile, data-driven, and mildly allergic to boring design

I believe who believes pixels should pay rent. For over 5 years, I’ve helped SaaS startups, E-commerce brands, and digital platforms turn design from a “nice-to-have” into a measurable growth engine.

I’ve worked with everyone from scrappy startups in need of their first UX lifeline to global enterprises in the UAE, USA, and beyond (yes, my Figma files have traveled more than I have ✈️).

My toolkit?
UI/UX Design, Conversion Optimization (CRO), and scalable Design Systems — a trio that helps products look sharp, load fast, and convert better.

Whether it’s boosting checkout conversions for an online store or simplifying complex SaaS dashboards, I design experiences that make users feel at home and businesses see growth.

⚡ A Few Fast Facts:
✨ 200+ projects shipped (without shipping my sanity)
📈 35%+ average conversion uplift for clients
🌍 Deep expertise in SaaS, E-commerce, and Marketplaces
🤝 Agile, data-driven, and mildly allergic to boring design

Let's Work Together
Let's Work Together
Let's Work Together
UX Designer

Follow me on other channels

LinkedIn

Navigation

Home

Work

Skills

About me

Case studies

Subscribe a Car – SaaS Platform

Haier Mall – E-commerce

UT Works – SaaS Dashboard

© 2025 – Designed with ♥ by Sana Ishaq | Connect on LinkedIn @sanaishaq

Follow me on other channels

LinkedIn

Navigation

Home

Work

Skills

About me

Case studies

Subscribe a Car – SaaS Platform

Haier Mall – E-commerce

UT Works – SaaS Dashboard

© 2025 – Designed with ♥ by Sana Ishaq | Connect on LinkedIn @sanaishaq

Follow me on other channels

LinkedIn

Navigation

Home

Work

Skills

About me

Case studies

Subscribe a Car – SaaS Platform

Haier Mall – E-commerce

UT Works – SaaS Dashboard

© 2025 – Designed with ♥ by Sana Ishaq | Connect on LinkedIn @sanaishaq

Create a free website with Framer, the website builder loved by startups, designers and agencies.